Apparel Design: Concept:
Bang Energy Active/SWIM

Apparel and accessories preliminary concept art for "Bang Energy" energy drink. Hand Sketched over photos and upscaled with AI.

This preliminary concept design collection was created for Bang Energy as a creative project. It is not intended to be a full conceptual design with technical details, however it communicates overall design visual, incorporating mood and trend to convey marketing concepts with a retro-vintage synthwave inspired theme.

Images were hand sketched over photos Photoshopped to be black and white. Items sketched in Procreate and generated/ upscaled with AI for realistic concept art. In most cases the concept art is not going to be 100% of the design intent but it's enough to test a general visual with some photoshopping and applying the knowledge of what is realistic in actual clothing. Changes can be made quickly and designs altered for optimizing the final look. Some revisions were made from the initial sketches for this purpose.

* This project is in process for AI Image Generation.